Nelly proves it: Returns done right drive profit Nelly Group has reported a strong Q1 2025 – and the results speak for themselves. Net revenue is up. Profit is back. And the return rate has dro...
We welcome Martin Kamphav as our new CRO
We’re excited to welcome Martin Kamphav as Chief Revenue Officer at Inretrn. With more than 20 years of experience in e-commerce – including key roles at H&M – Martin joins us at a crucial time, as we scale across Europe and aim for a 90% increase in ARR during 2025.
At Inretrn, we’re on a mission to bring returns to the boardroom. In 2024, our ARR grew by 60%, driven by strong demand and the addition of 20 new customers, including Samsoe Samsoe, Hemtex/Kid.no, Nelly.com, Cellbes, and NN07.
Martin will lead sales, partnerships, go-to-market and customer experience – all key drivers as we enter our next growth phase.
“I’ve worked in e-commerce since 2003, and one thing is clear: returns, logistics, and post-purchase experiences are no longer back-office concerns – they’re core to the business. What Inretrn offers is not just operationally smart, it’s commercially critical. I’m thrilled to help solve one of retail’s most overlooked challenges,” says Martin Kamphav, CRO at Inretrn.
“Martin brings deep industry experience and a commercial mindset that aligns perfectly with our vision. He knows how to turn the shift in returns – from pain point to profit driver – into tangible value for our customers,” says Fredrik Hedblom, CEO at Inretrn.
With Martin on board, we’re accelerating our efforts to become the leading platform for operational returns management in Europe – across both B2C and B2B.
About Us
Inretrn is the operational returns platform for modern commerce. Built for both B2C and B2B, we help brands and retailers manage returns faster, smarter, and at lower cost – from seamless customer experiences to fully automated backend processes.
Trusted by leading Nordic retailers and brands such as Nelly, Stadium, Hemtex, Nordic Nest, and Edblad, Inretrn grew ARR by 60% in 2024. Our goal for 2025 is a 90% increase, with 29 new customers already in the pipeline. We’re building the returns infrastructure for the future of commerce – and we’re just getting started.
Contact:
Emelie Magnusson, Marketing Manager – emelie.magnusson@inretrn.com
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