Previously Easycom, now Inretrn

Sitoo and Inretrn partner to welcome in a new era of in-store returns

Two of the Nordics’ leading retail tech companies have joined forces to help retailers transform the way they handle in-store returns.

This exciting new partnership addresses one of the biggest challenges currently facing retailers – handling online returns in physical stores – and will make life simple for retailers while at the same time elevating the customer experience.

Managing online returns in-store has historically been a complex process, riddled with legal, technical, and operational barriers. Retailers often struggle with mismatched systems and the legal requirement to refund purchases through the original payment method, creating confusion for staff and customers alike.

This is where the new partnership between Sitoo and Inretrn comes in.

The solution allows retailers to process online returns directly through their POS system, saving time, removing labor intensive processes, and ensuring legal compliance.

Explaining the situation many retailers face, Fredrik Hedblom, CEO of Inretrn, says:

“Most omnichannel retailers don’t have a system for handling online returns in-store. It’s often seen as a hassle, with staff unsure of how to process these returns. Our solution changes that, making returns as easy as sales.”

One of the standout benefits of this partnership is how it drives foot traffic to physical stores. With the latest research finding that 80% of consumers spend their refund in-store, the potential for increased sales during return transactions is significant.

Fredrik Hedblom continues:

“We’re bringing footfall to the store, and returns are no longer a chore – they’re an opportunity. The system allows staff to upsell or make an exchange on the spot, turning returns into a revenue opportunity.”

“Another benefit is we help retailers get items back into sales faster. This is especially important because it means items can be sold again before they go out of season and we’ve seen it increase original price sales by up to 10%. Basically, it’s a win-win with higher sales, happier customers, and improved employee experience.”

Both Sitoo and Inretrn have been at the forefront of retail tech innovation for years and the partnership between the two tech powerhouse is built on trust, shared values, and a bright vision for the future of the industry.

Fredrik Hedblom adds:

“We’ve been looking for ways to work together for some years and now the timing is perfect. This partnership is about breaking new ground and delivering real value to our customers. With 90% of the market still lacking a digital returns solution, the potential for growth is immense. We’re just scratching the surface. This partnership isn’t just about making returns easier – it’s about building something that creates real value for retailers and consumers alike.”

Speaking of the partnership, Sitoo CEO and co-founder, Jens Levin, says:

“At Sitoo, we’re all about making life easier for retailers and their customers. Partnering with Inretrn means retailers can now handle online returns in-store without any of the usual headaches. It’s simple, quick, and helps bring more people into stores. We’re excited about what this means for our customers – better service, happier shoppers, and a real boost for their business.”

With the cloud-native POS and Unified Commerce Platform from Sitoo and Inretrn’s digital-first returns system, retailers can now provide a simple, straight-forward, unified experience across all channels, ensuring smooth operations, happier customers, and more profitable returns.

About Sitoo

Sitoo, the cloud-native Unified Commerce Platform anchored by POS, helps global fashion and lifestyle retailers create positive shopping experiences every time and everywhere. Driven by the belief that shopping should be simple and seamless, Sitoo enables retailers to unify all physical stores and online sales channels in real time. Sitoo is a certified member of MACH Alliance and, with game-changing retail tech, gives retailers the foundations and the flexibility they need to run their retail business on their terms. The fast growing Swedish tech company is trusted by 300+ brands and retail chains in Europe, Asia-Pacific and North America. VISIT SITOO

About Inretrn

Introducing inretrn – the ultimate solution for managing returns. With our innovative return management platform, we’re redefining the return experience, making it faster, smoother, and more sustainable than ever. Our customizable workflows, lightning-speed refunds, and data-driven insights are revolutionizing returns, and making a positive impact on businesses and the planet.

Media Contact:

Emelie Magnusson
Emelie.Magnusson@inretrn.com
+ 46 70 60051187
Marketing Manager
Inretrn AB